Wayflyer Intelligence is an AI business partner built into the Wayflyer app. Ask it questions about your business in plain language and it analyses the data Wayflyer holds on your behalf to answer.
What it can do today
Answer questions about your sales, marketing, channels and customers in plain language
Answer questions about your P&L and balance sheet, using your accounting data
Show charts and visualisations inline in the conversation
Spot patterns and unusual movements in your business
Suggest potential causes for what it sees and walk you through likely drivers
Recommend actions worth considering, with the reasoning behind each
Compare your performance over time and across channels
Answer questions about your Wayflyer funding: repayments on past advances, the status of your current advance, and upcoming repayments
What data it uses
Wayflyer Intelligence works with the data sources you've connected to Wayflyer. Today these typically include:
Shopify (orders, customers, products)
Amazon (orders, units sold, sales)
GA4 (web analytics)
Google Ads (spend, performance)
Meta Ads (spend, performance)
TikTok Ads (spend, performance)
Accounting platforms like Xero, QuickBooks and Sage (revenue, profit, expenses, cash, and balance sheet)
Your Wayflyer funding history
The more data sources you connect, the broader the picture Wayflyer Intelligence can give you. We add new sources regularly.
What's coming
The product is moving quickly. Features we're working on next:
A homepage that brings together your most useful insights
Inventory and product margin analysis
More marketplaces (TikTok Shop, eBay)
Banking data
What it can't do yet
Take actions on your behalf. For example: updating marketing budgets, repricing products, drawing down funding. It can suggest these things, but you take the action for now.
Make numerical forecasts. It gives directional patterns rather than projections.
Show your real-time bank balance. It can show a cash balance from your accounting data, but that's a snapshot from your ledger, not a live bank feed.
Break down Amazon or other marketplace sales by product or customer. That level of detail isn't available for marketplace connectors yet.
See data from sources you haven't connected
How to get started
Open Wayflyer Intelligence from the side navigation and start asking questions. If you're not sure what to ask, the Prompt Library is a good place to begin.
Frequently Asked Questions:
Is Wayflyer Intelligence free?
During early access, Wayflyer Intelligence is free to use, with a fair usage cap in place. We may introduce paid plans down the line once early access finishes. Any pricing changes will be communicated in advance.
What data does Wayflyer Intelligence have access to?
The data sources you've connected to Wayflyer. Today this typically includes Shopify, Amazon, GA4, Google Ads, Meta Ads, TikTok Ads, and accounting platforms like Xero, QuickBooks and Sage (P&L and balance sheet figures), depending on what you've connected. It also has visibility into your Wayflyer funding history.
Can I get charts and vizualisations?
Yes. Wayflyer Intelligence can show charts and visualisations directly in the conversation when they help answer your question.
Can Wayflyer Intelligence see my funding and repayments?
Yes. Wayflyer Intelligence has context on your Wayflyer funding history. You can ask about repayments on a previous advance, the status of your current advance, or what your future repayments look like.
How is my data used and kept secure?
Your data is held under the same agreements that already govern your Wayflyer account. Wayflyer Intelligence reads from your existing connected data. It does not share your data with other Wayflyer customers, and your data is not used to train external AI models.
Why does Wayflyer Intelligence sometimes say it doesn't know?
Wayflyer Intelligence only answers from the data you've connected. If a question relies on a connector you don't have, or on data we don't yet hold, it will say so. You can connect more sources on the Connections page.
Why doesn't Wayflyer Intelligence show my real-time bank balance?
Wayflyer Intelligence can show a cash balance from your connected accounting data, but this is a snapshot from your accounting ledger, not a live bank feed. It can lag your actual bank balance depending on how often your accounting platform syncs, and if you have more than one accounting entity connected, it may need to be scoped per entity. For a true real-time balance, check your bank or accounting platform directly.
What if Wayflyer Intelligence gives me wrong information?
If something looks off, let us know by reaching out to our support team. We're reviewing responses closely to catch and fix issues quickly.
How is Wayflyer Intelligence different from ChatGPT?
Wayflyer Intelligence has access to your business data. It can answer questions specific to your business that a general-purpose AI couldn't.
The key difference goes deeper than access: every data platform (Shopify, Meta, GA4) measures things its own way, and the numbers wouldn't agree if you just plugged the raw feeds into ChatGPT. We've done the work of stitching them together into one consistent picture, so Wayflyer Intelligence is working from numbers that actually line up.
It also has visibility into your Wayflyer funding: repayments on past advances, your current advance status, and upcoming repayments, so you can ask about that alongside your business data.
Can I turn it off?
Wayflyer Intelligence is part of your Wayflyer app and isn't a toggle today. If you'd prefer not to use it, simply don't open it. We're collecting feedback on what people want here.
How do I give feedback?
You can reach the team via the support chat widget, or by emailing [email protected]. We're actively iterating based on what we hear.