When you set up a connection to your Magento account, it gives us permission to manage your:

Even though we ask for manage permissions, we only view the data from your Magento account. This is because Magento does not allow us to ask for read-only permission to view the data that we need without requesting manage permissions.

We’ll never make any changes to your Magento data.

We use this information - together with the data from your marketing platforms - to understand your company’s sales over time.

We’ll also look at what proportion of the people buying your products are new versus returning customers.

To do this, we access and store a very small amount of customer data - just their email address and country.

We use a technique called “salted-hash” to store your customers’ email addresses safely in a form where we cannot: